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What makes Bournvita quiz tick
again? - Sankar Radhakrishnan CRICKET may be the reigning passion in India, but quizzing can't be far behind in the popularity stakes. Why else would schools reportedly schedule examination dates so they do not clash with the preliminary round of a quiz? read more 
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The MiDDAY, Mumbai Schools get responsive and responsible Read more
The MiDDAY, Mumbai Times Of India, Kolkata 'Quizzing now plays a role in brand building’. Derek O’Brien has transformed quizzing from a leisure activity to serious business. Twelve years after his company began shows in the Gulf countries, O’Brien is set to quiz enthusiasts in the US and host a 12-part TV quiz show for a Pakistani channel, O’Brien spoke to Prithvijit Mitra. read more
Metro Plus , Hyderabad DEREK O'BRIEN has changed the face of quizzing in the country. This showman quizmaster deserves all praise for the new avatar of the Cadbury Bournvita Quiz Contest (CBQC)... read more
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Nuggets'Quizzing, important part of education', says DerekIn the Press
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